10 Million Naira
And Brand New Car At Stake
Nigeria’s No.1 beer brand, Star has
in partnership with Talpa International B.V announced the
arrival of the country’s first ever music talent and game show called Star
The Winner Is.
Star The Winner Is, the
exciting new show combines musical talent with the spontaneity and
unpredictability of a game show to deliver entertainment to audiences across
the country and beyond, while giving contestants a rare opportunity to embrace
fame and fortune in a life –changing reality experience.
Star Lager beer, known for major
music platforms in Nigeria such as Star Quest, Star Mega Jam, the Star Music
app and the record breaking nationwide concert tour, Star Music Trek is
pioneering a new vista in entertainment TV with the innovative combo of music
and games guaranteed to thrill Nigerian viewers.
The Winner Is, a premium
global singing competition delivers an unbeatable combination of competitive
singing duels, instant money and dramatic decisions currently airs across the
world including the UAE, China and Germany, Italy Indonesia, Thailand and
Vietnam and its entry into Nigeria on Star’s platform promises to discover
extremely talented Nigerians, turning them into shining superstars.
“Star is a foremost supporter
of the Nigerian music industry, and Star The Winner Is promises to be yet
another interesting platform to further entrench our stand as advocates of
music talents in Nigeria”, says Walter Drenth, Nigerian Breweries Marketing
Director.
According to Tokunbo Adodo, Marketing
Manager Star, Goldberg and Export, Nigeria is filled with incredible singers
and Star is proud to be associated with a global platform such as The Winner Is
to bring the dreams of talented Nigerians to being, making them outstanding
winners.
“Apart from being a music talent
show, Star The Winner Is, will have an unusual twist to it where
contestants can negotiate with opponents whether to get out of the contest by
walking away with a smaller sum of money or await the result of a jury to see
if they proceed in the competition with a chance to win the grand prize of 10
Million Naira and a Car”, Adodo adds.
Contestants will be judged by 101 in-
studio panel of music enthusiasts and specialists and will have the chance to
negotiate a deal before hearing their fate.
Star The Winner Is kicks off this
April with auditions in 5 Major cities across Nigeria including Benin, Enugu,
Port Harcourt, Abuja and Lagos.
Details of the audition dates and venues are to be made
available on the Star brand website and other communication materials, say
organizers.
Star The Winner Is continues
in Nigeria Breweries’ Star Quest tradition of rewarding the most determined and
talented Nigerians with a credible opportunity to join the cherished league of
the country’s biggest and brightest music stars while being rewarded with a
life-changing cash prize and car
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