Aftermath of H&M Black Kid Model Race Saga, Diddy Offers Boy $1m Deal

Hip Hop mogul Sean Combs aka Diddy is reportedly set to offer the boy in the middle of the H&M controversial ad a million dollar contract to sign him to his Sean John fashion imprint, Metro UK reports.

H&M came under heavy criticism in a viral social media barrage after dressing a black child in a hoodie with the slogan “Coolest Monkey in the Jungle.” 

P Diddy enjoyed an edit of the initial picture, which now reads “coolest king in the world”, removing the racially provocative slogan

“There’s no word yet if the lad has accepted, and Diddy’s people refused to comment when approached”, the report stated.

People have described the brand’s actions as racist, with several people worldwide promising a boycott.

Popstar The Weeknd had said he was deeply offended and will no longer be working with the brand.

Rapper G-Eazy followed in The Weeknd’s footsteps, announcing on his Twitter that he’s cancelling his upcoming collaboration with H&M.