Leading financial services provider, First City Monument Bank (FCMB) Limited, has again
enhanced the level of service delivery and experience for its customers by
introducing a mobile banking solution through the use of a dedicated code,
*329#. The offering is anchored on the Unstructured Supplementary Service Data (USSD)
technology platform.
The self-service, stress-free and secured solution,
which is available on all the Global
System for Mobile (GSM) networks in Nigeria, (Globacom, MTN, 9Mobile and Airtel), enables existing and
potential customers of FCMB carry-out various financial transactions, using
their mobile phones. These include enrolment, funds transfer, account opening, micro
loans and top-up, account balance enquiry, airtime and data purchase, bills
payment, wallet deposit and withdrawal, sending of cash, withdrawal from agent’s
outlet, limit increase ,among other value-added services, on the go and without
any hurdles.
In a statement, FCMB explained that the *329# mobile banking
solution forms part of the Bank’s core strategy to expand its service channels
by promoting and deepening the Central Bank of Nigeria’s cashless and financial
inclusion policies. The development will also go a long way to eliminate possible
delays periodically experienced by physically visiting a branch of the Bank or
outlet to carry-out transactions. In addition, the initiative will reinforce
the lender’s commitment to environmental sustainability, geared towards reducing the quantity of paper and other materials usage
in the society of which printing of various banking documents forms a
substantial part of the process.
Commenting on the introduction
of the *329# offering, the Executive Director, Retail Banking of FCMB, Mr. Olu
Akanmu, said the service has been designed to meet the needs of its ever increasing
customer base that is technology savvy. He added that it was in line with the
commitment of the Bank to inclusive banking through products and services aligned
with the lifestyles of its teeming customers.
FCMB provides one of the
best alternate channels banking services cutting across ATMs, mobile banking
and internet banking. The Bank is among the first in Nigeria to deliver Instant
Debit card issuance on Mastercard, Verve and Visa card brands in Naira, Dollar
and Pound currencies.
FCMB’s mobile banking
penetration has been on the increase since its emergence as a leading retail
Bank in the country. The number of active customers using its mobile or internet
banking platforms grew by 136.9% from 255,626 in December 2016 to 350,106
by the end of December 2017. It also retained the second position slot
for Point of Sales (PoS) transactions amongst all banks in Nigeria with
over 19.2 million transactions in 2017, reflecting a 227% rise compared to
the number of such transactions in the recent past. These, among other giant
strides, have brought about greater convenience, while enhancing
customer satisfaction and experience.
The lender’s recent investment
in technology more importantly provides it a unique opportunity to lead the
sector and serve its teeming customers as they embrace and seek secure, easier
and more flexible ways to take care of their daily banking needs. With the
functionalities available on its platforms, FCMB said it is optimally
positioned to help customers realise their financial goals while delivering
products and services in a targeted manner that takes into account, their
unique needs and preferences.
FCMB’s deployment of its chosen Banking solution is seen by analysts as the
beginning of another era in the commitment of the Bank to create more value by
deepening support for the growth of the personal and business aspirations of
its customers, target market and the society at large.
With
a clear understanding of its market and environment, FCMB is well positioned to
continue to create value by
delivering exceptional services.
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