Built around
the everyday lives of customers, Habari is the first mobile platform in Nigeria
created by a financial institution that focuses on enabling people’s needs and
lifestyles rather than providing a limited bouquet of regular banking products.
Leading African financial institution, Guaranty Trust Bank plc.,
has announced the launch of Habari, Nigeria’s largest platform for music,
shopping, lifestyle content and more. Unveiled on Friday, November 23, 2018, at
a special event attended by renowned personalities in the entertainment, media
and technology sectors, Habari offers users direct access to the largest
catalogue of local and foreign music online, a seamless shopping experience and
an exciting way to connect with friends, amongst other features.
Built around the everyday lives of customers, Habari is the
first mobile platform in Nigeria created by a financial institution that
focuses on enabling people’s needs and lifestyles rather than providing a
limited bouquet of regular banking products. The mobile application is open and
free for all to download, does not require mobile banking details and offers a
wide range of services, all of which are accessible to anyone regardless of
where they choose to bank. Habari is also very simple to use and is designed
with a clean user interface as well as a seamless navigation experience that
ensures everything, from the music to listen to, to the bills to pay, are just
two clicks away.
Among the exciting services available on Habari is its catalogue
of local and foreign music, the largest ever in Nigeria, carefully curated
videos that range from short engaging self-help kits to captivating full-length
movies, and books that cut across all literary genres. Habari also offers an
end-to-end shopping experience that allows users to buy goods and services
directly from over 10,000 small businesses. On Habari users can also shake
their phones to find and connect with friends, split bills, transfer and
receive funds as well as pay for utilities, subscriptions and other services.
Commenting on the launch of Habari, the Managing Director and
Chief Executive Officer of Guaranty Trust Bank plc, Mr Segun Agbaje, said; “By
reimagining the role of banking and driving innovation in how we serve
customers, we have built a platform that is less about us as bank and more
about our customers and everything they need to enable their lifestyle.”
He further stated that “Habari is not a mobile banking
application; it is the start of our journey towards building a platform that
connects our customers to everything that they need, and which continues to
evolve with their lifestyle. We are excited about this journey and we are
confident that our customers will see in Habari a simple, smart and exciting
digital experience that adds value to their lives, every day.”
GTBank has consistently played a leading role in Africa’s
banking industry. The GTBank brand is regarded by industry watchers as one of
the best run financial institutions across its subsidiary countries and serves
as a role model within the financial service industry due to its bias for
world-class corporate governance standards, excellent service, quality and
innovation.
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