Mr
Bigg’s, the Quick Service Restaurants (QSR) arm of UACN of Nigeria, being
run by its subsidiary, UAC Restaurants Limited has revved up its service by
remodeling its restaurants in a new initiative aimed at positively redefining
the lifestyle of its numerous customers.
The
new initiative is principally aimed at sustaining the heritage of the 33 years
old outfit by raising the customer service to a new level.
The
foremost indigenous and largest fast-growing QSR business in West Africa, with
over 100 restaurants in Nigeriastarted as fully company owned before it
transformed into partial franchise, and later full franchise.
The
new initiative according to Mrs. Ethel Mba, Marketing Manager, UACN
Restaurants, is to remodel the restaurants into a scintillating go-to
restaurant of high value lifestyle.
Watch here: A look at the New Mr Biggs QSR Outlet.
Watch here: A look at the New Mr Biggs QSR Outlet.
Speaking
at the pioneer model Restaurant located at Northwest Filling Station by the
Victoria Garden City, VGC, Lekki, Lagos, during a media tour of some
restaurants on Wednesday, Mba added that the new approach promises to sustain
excellence in wide variety of dishes, Patries and Confectioneries to the
delight of its teeming consumers, which is the heritage of Mr Bigg’s.
She
explained that the VGC restaurant which was opened on the 9th of
July, 2019 will remain the ‘signature poster’ for all the other restaurants in
the new concept, aimed at bringing world class meal experience for Nigeria
consumers with regards to customer service and restaurant ambience.
The
VGC Restaurant presents a cozy ambience backed up by excellent service delivery
by professionals to give customers unparalleled experience in a friendly
setting. The conveniences, the downstairs lobby, the upper lobby are
world-class, coupled with an excellent Kiddies Corner named “Duplin Planet” are
aimed at providing the whole family with unforgettable experience.
Mba
assured that apart from the VGC Restaurant, two other restaurants will spring
up in Amuwo Odofin by Festac town and Abule Egba along Lagos Abeokuta Express
Way very soon.
“The
new restaurants will be patterned after the structure of the Northwest restaurant
by VGC to deliver high-quality food and good ambience as the basic standard. The
menu offering will be aimed at providing wide variety of choices to meet the
customer tastes and trends,” she said.
Not a
few customers agree that no restaurant can survive without offering quality
food and service aimed at giving patrons a satisfying experience.
Mrs.
Gbemisola Lekan, a customer who walked into the VGC restaurant with her kids
asserts that a good family restaurant is one that offers delicious food that
reminds people of the favorite meals their mothers cooked when they were kids.
She
recalled with excitement that products like Mr Bigg’s meat pie, Chicken pie,
and Scotch eggs are legendary and still remains the best.
Other
patrons averred that in terms of comfort, the new restaurant is well cut out
with space wide enough to avoid congestion and movement interruptions.
Mr Bigg's history began with the coffee shops inside
Kingsway Department Stores in the 1960s. In 1973, these shops were rebranded as
Kingsway Rendezvous, which became Mr Bigg's in 1986. The chain saw rapid
expansion after becoming one of the first Nigerian companies to sell franchises
to investors.
In
2012, UAC Restaurants adopted a full franchising business model making it the
first to establish Franchise restaurants in order to grow the brand’s footprint
and equity.
UAC
Restaurants Ltd has since then owned and operated quick service restaurants
with a range of products including her signature Meat pie, Chicken pie &
Beef roll, Rice and Peppered Chicken, Ice cream, Pizza, and locals meals.
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