Monday, 7 July 2014

Etisalat Sponsors 5th Edition of LagosPhoto Festival

(L-R): Director, Brands and Communications Etisalat Nigeria, Enitan Denloye, Brand Director LagosPhoto Foundation, Wunika Mukan, Curator World Press Photo, Paul Ruseler and Head, Corporate Communications/Head, High Value Events and Sponsorship, Etisalat Nigeria, Ebi Atawodi, at the press conference to announce the 5th Edition of the Etisalat sponsored LagosPhoto Festival, held at Ikoyi, Lagos, on 30th June, 2014

…Kicks off Photo Competition
Etisalat Nigeria, leading contributor to the promotion of the nation’s cultural heritage, has announced its partnership with the 5th edition of the annual LagosPhoto Festival, themed “Staging Reality, Documenting Fiction”. This announcement was made at a press conference, recently held at the African Artist Foundation, Ikoyi, Lagos, to kick off the 2014 LagosPhoto Festival.

Speaking at the event, Director, Brands & Communications at Etisalat Nigeria, Enitan Denloye said that the company is committed to supporting the Arts, promoting excellence, nurturing talent and providing a platform for people to express themselves and communicate their ideas. 

 According to Denloye, LagosPhoto is the first photography festival in Nigeria that uses the power of photography to bring stories that capture individual experiences and identities from all over the world. In his words: “We are delighted to have another opportunity to support creativity in Nigeria. Etisalat sees this platform as an identification of the growing Arts and Culture industry in Nigeria, and our partnership with LagosPhoto reinforces our commitment to celebrating our culture and creative talents. We are reiterating our commitment to keeping our customers connected to unique experiences that connect with their lifestyle.” He said.

 Director LagosPhoto Foundation, Wunika Mukan, in her address disclosed that the 2014 LagosPhoto Festival will examine contemporary photographers working in Africa who toe the line between photography and truth, by incorporating conceptual practices that expand traditional photographic approaches and techniques. The 2014 theme “Staging Reality, Documenting Fiction” according to Mukan, will also explore how photographers imagine different futures and charter fictive worlds using photography as a catalyst to explore the changing realities of Africa today.

 To celebrate and kick off the fifth edition of LagosPhoto Festival, Etisalat recently announced the 2014 edition of the Etisalat Photography Competition themed: ‘Mastering the Selfie.’ Photographers are expected to submit “selfies” based on monthly themes; Fashion, Nightlife, Architecture and Celebrity via the website Submitted images will be uploaded to the Official LagosPhoto Mobile App, powered by Etisalat, where the public can view and vote on the competition.  

 At this year’s edition of the LagosPhoto Festival, Etisalat will also be hosting the most prestigious exhibition of documentary photography worldwide WorldPress Photo. This exhibition will be bringing together award-winning photographs from around the world, and it will create an opportunity to exhibit previous years’ best press photography in the world as well as provide capacity building opportunities for local photographers.

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