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| Kunle Afolayan with Air France / KLM directors in Amsterdam |
…As film is set for premieres, festival
routing
Led by the Senior Vice President,
Africa, Air France/KLM, Mr. Frank Legre, 15 Commercial Directors of Air
France/KLM flew into Amstadam from different parts of Africa for a conference
with Nigerian filmmaker, Kunle Afolayan, whose latest film, The CEO is
being greatly supported by Air France and Dutch partner, KLM.
“We discussed film and the
possibilities of taking African cinema to the next level. They wanted to know
how I’ve been able to sustain ground-breaking projects and see the possibility
of adopting this in other African countries,” he told newsmen upon arrival at
the Muritala Mohammed International Airport, Lagos. “I also unveiled our
plans for the premiere of The CEO across Africa which they found
laudable,” he said.
Recall that on July 29, 2015, Afolayan
was signed as brand ambassador Air France, with the deal covering The CEO
movie and several projects of mutual benefits.
“I didn’t need to speak too much about
the creative ingenuity in Africa. As part of my presentation at the meeting, I
showed a preview of The CEO and they were quite impressed. In all, we
had a two-hour talk about the many untapped potentials in the African market,”
he disclosed.
The recent release
of the trailer for The CEO, kicked off promotions for the Pan-African
movie which stars top actors from Anglophone and Francophone countries,
including Grammy Award-winning singer, songwriter, entertainer and activist
from Benin, Angélique Kidjo; Haitan actor and model Jimmy Jean-Louis; consummate
actor and founder of the New Nigeria Cinema movement, Wale Ojo; French-Ivorian
actress and model, Aurelie Eliam; South African actor and presenter, Nicolaos
Panagiotopoulos; Nigerian actress, Kemi Lala Akindoju; Moroccan star, Fatim
Layachi; Kenyan actor Peter King, and Nigerian actress Hilda Dokubo, among
others.
The trailer captures appetizing
snippets of the scenes shot in different African countries, including Paris,
France, where the film pooled its cast.
The CEO is expected to be released in the
cinemas in July. This according to Afolayan will be preceded by a series of
private screenings.
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