Facebook has announced new tools to help people when intimate
images are shared on Facebook without their permission. When this content,
often referred to as “revenge porn,” is reported, the company can now prevent
it from being shared on Facebook, Messenger and Instagram. This is part of
Facebook’s ongoing effort to help build a safe community on and off the
platform.
Making this announcement is Antigone Davis, Head of Global
Safety, Facebook.
According to a study of US victims of non-consensual intimate
images, 93% of people affected by the sharing of intimate images report
significant emotional distress, and 82% report significant impairment in
social, occupational or other important areas of their life.
Facebook has designed its tools to help people in these
situations. Here's how it works:
• If you see an intimate image on Facebook that looks like it
was shared without permission, you can report it by using the “Report” link
that appears when you tap on the downward arrow or “...” next to a post.
• Specially trained representatives from Facebook’s Community
Operations team review the image and remove it if it violates
Facebook’s Community Standards. In most cases, the company will also
disable the account for sharing intimate images without permission. Facebook
offers an appeals process if someone believes an image was taken down in error.
• We then use photo-matching technologies to help thwart
further attempts to share the image on Facebook, Messenger and Instagram. If
someone tries to share the image after it's been reported and removed, Facebook
will alert them that it violates its policies and that the company has stopped
their attempt to share it.
Facebook also partners with safety organizations to offer
resources and support to the victims of this behavior.
These tools, developed in partnership with safety experts, are one
example of the potential technology has to help keep people safe. Facebook
is in a unique position to prevent harm, one of its five areas of focus as
it helps build a global community.
Facebook is grateful for all of the advice and assistance it
received in developing these tools and resources. The company has worked with
the Cyber Civil Rights Initiative and other companies to create a one-stop
destination for victims and others to report this content to the major
technology companies.
Additionally, the National Network to End Domestic Violence,
Center for Social Research, the Revenge Porn Helpline (UK) and the Cyber Civil
Rights Initiative provided input and feedback throughout the
product-development process.
Facebook convened over 150 safety organizations and experts last
year in Kenya, India, Ireland, Washington DC, New York, Spain, Turkey, Sweden
and the Netherlands to get feedback on ways it can improve. Their feedback
helped drive today's announcement.
Facebook look forward to building on these tools and working with
other companies to explore how they could be used across the industry.
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